FAMILY YMCA OF THE DESERT

Social Media Management

I manage and curate social media feeds for companies and businesses. In a year and a half, I have raised the amount of page follows by 1.5K and raised the engagement levels to be above the national average for nonprofits of similar size. Their Instagram count has doubled in the same time period. Compared to other local nonprofits, this company has one the highest social media presences.

EVENT MEDIA CAMPAIGNS

Y Be Fit 2019

Y Be Fit was an outside fitness event. The target audience for this event was the local community at large and fitness enthusiasts in Southern California. The color scheme stayed in shades of green to create uniformity and recognition across all social media feeds. Below is the Media pack used across all channels as well as press releases delivered to media.

Spectrum Speak.png

EVENT LIVE BLOGGING

Social Media Real Time Updates

In addition to preparing the collateral for social media for this event, I also photographed and provided live updates throughout the day. I used a Canon DSLR to photograph and color corrected on the go using programs like Adobe Lightroom Mobile for a more polished look.